Who these SEO services are for
Most people who contact me fall into one of three situations. A business in Kathmandu, Pokhara or Biratnagar that has a website nobody finds, and competitors who show up on Google Maps first. A company in Sydney, London or Toronto that wants senior SEO work without agency overhead and is comfortable working with a consultant in Kathmandu over Zoom and Slack. Or a marketing manager with an in-house team who needs a strategy, an audit or a second opinion rather than monthly execution. Each of those needs a different mix of the services below, which is why I scope every engagement from a call rather than a menu.
What stays the same is the order of work. I start from what you sell and who buys it, map the searches that lead to that purchase, and only then touch keyword tools, crawlers or content. Rankings that do not produce enquiries or sales are not the goal.
Core SEO services
AI search optimization
AI search optimization covers the four services for visibility in Google AI Overviews, AI Mode, ChatGPT, Perplexity and Gemini: answer engine optimization, generative engine optimization, AI Overviews optimization and an AI visibility audit that tracks whether and how your brand is cited. The hub page is honest about what can be measured today and what cannot.
SEO by platform and business type
SEO by industry
The SEO services by industry hub links the industry pages: healthcare, dental, hotels, travel and trekking, banking, remittance and fintech, real estate, education and study-abroad consultancies, law firms, IT companies, fitness, restaurants, home services, automotive, manufacturing and nonprofits. Each one explains how search behaves in that industry in Nepal and abroad and which services matter most.
Results I can show
Chandragiri Hills, a hospitality destination near Kathmandu, had strong brand recognition and almost no organic search visibility. After a technical overhaul (the site loaded in more than six seconds, had no XML sitemap, no schema and broken internal links), an experience-intent content plan and Google Business Profile work, organic traffic grew 180% within six months and the site ranked on page one for 15+ priority keywords. The full write-up and the other case studies are in case studies. I only publish results I can document, which is why there are few of them.
Clients I have done SEO work for include Global IME Bank, Chandragiri Hills, Touropa Australia, Travel Puglia and MoleMax Systems.
How an SEO engagement runs
- Discovery call and access. Thirty minutes on what you sell, where sales come from now and what “working” would mean. Then read access to Search Console, GA4 and the CMS.
- Audit. A full crawl, index coverage review, Core Web Vitals check, on-page review of the commercial pages and a backlink profile review. Findings are ranked by impact and effort, not by severity label.
- Keyword research and intent mapping. One primary term per page, grouped secondaries, and a list of pages to create, merge or retire.
- Technical fixes first. Anything blocking crawling or indexing is fixed before new content goes live, either by me on WordPress or through a brief for your developer.
- On-page optimization. Existing commercial pages are rewritten to the keyword map before new pages are built, because they already have age and links.
- Content and authority. New pages and articles from briefs, plus outreach for links and mentions where the competition requires it.
- Monthly reporting. Rankings for the mapped terms, organic sessions, conversions from organic, what was done and what is next. Reports go out at the start of each month and I walk through them on a call.
Mistakes I see most often in Nepal
- A site built by a design agency with no keyword map, so the “Services” page tries to rank for ten things and ranks for none.
- Google Business Profile left with the default category, one photo and no owner replies to reviews, while the competitor with 200 reviews takes the map pack.
- A blog full of 300-word posts on generic topics that no customer searches for, published to “keep the site active”.
- Backlinks bought in bulk from directories and guest post farms, which is the first thing I have to clean up before real link work can start.
- Migrations and redesigns launched without redirects, followed by a call three months later about lost traffic.
What SEO costs
Monthly SEO retainers come in three tiers: Starter at USD 500 a month, Growth at USD 900 a month, and Enterprise quoted after scoping. Where a site lands depends on competition, site size and how much content and outreach the plan needs. International clients are invoiced in NPR, USD, EUR, GBP, AUD, CAD or AED at rates below typical Western agency fees for the same scope. Standalone audits and consulting are priced per project. The tiers, what changes between them and how to pick one are on the SEO packages and pricing page.
Next step
If you want to know where your site stands before deciding anything, request a free SEO audit: I look at the site, Search Console if you share it, and send back the three or four issues that matter most. If you already know what you need, contact me with the URL and the market you sell into and I will reply with a scope within two working days.