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NEPAL'S GOOGLE ADS EXPERT ยท 7+ YEARS

Proven Google Ads Expert in Nepal for Businesses That Measure Revenue, Not Clicks

I'm Keshab Joshi โ€” a Google Ads expert based in Kathmandu, Nepal with 7+ years managing PPC campaigns for banks, mortgage brokerages, healthcare clinics, and eCommerce brands across Nepal, Australia, USA, UK, Canada & Dubai. Every Google Ads campaign starts with conversion tracking verification โ€” nothing launches blind.

35% avg. CPA reduction
NPR 1Cr+ ad spend managed
6+ countries served
50+ Google Ads campaigns

What a Google Ads Expert Actually Does

A Google Ads expert in Nepal manages every element of your paid search performance: campaign architecture, keyword research, ad copywriting, Quality Score optimization, bid strategy, landing page alignment, conversion tracking, negative keyword management, audience layering, and ongoing testing. The goal is always the same โ€” generate leads or sales at the lowest possible cost per acquisition.

Most self-described "Google Ads experts" in Nepal start with keyword research. That's backwards. A real Google Ads expert starts with measurement โ€” if you can't measure conversions, you can't optimize for them. Every campaign I build begins with verified GA4 + Google Tag Manager conversion tracking. Only after tracking is proven to work does a single rupee of ad spend get committed.

Why Hire Keshab Joshi as Your Google Ads Expert

  • 7+ years managing Google Ads โ€” Search, Display, Shopping, YouTube, Performance Max, Demand Gen
  • Proven 35% CPA reductions for international clients (see Better Broking case study)
  • Conversion tracking-first workflow โ€” GA4 + GTM setup verified before any spend
  • Cross-market experience across 6 countries: Nepal, Australia, USA, UK, Canada, UAE
  • Industry depth โ€” banking, healthcare, hospitality, tourism, SaaS, eCommerce, professional services
  • Direct access โ€” you work with me, not a junior or account manager
  • Month-to-month engagements โ€” no long-term contracts, accountability is the retention strategy
  • International rates 40-60% below Western agencies โ€” senior work at Nepal-based economics

Google Ads Case Study: Better Broking (Australia) โ€” 35% CPA Reduction

An Australian mortgage brokerage was running Google Ads with broad match keywords and zero conversion tracking. Budget was leaking into irrelevant searches, no data existed to optimize against, and the account structure couldn't distinguish between service types or geographic targets.

I rebuilt the entire account from scratch: implemented Google Tag Manager-based conversion tracking for form submissions and phone calls, restructured campaigns into tightly themed ad groups with exact and phrase match keywords, wrote responsive search ads aligned with specific search intents, and set up negative keyword lists to eliminate waste.

Bid strategy moved from manual CPC to Target CPA after collecting 30 days of conversion data. Landing page recommendations improved Quality Scores from an average of 5 to 8 across the account.

Within 60 days: Cost per acquisition dropped by 35%. Lead volume increased by 40%. The account went from running at a loss to generating positive ROI within the first billing cycle.

Google Ads Services I Offer

Search Ads

Text ads at the top of Google SERPs โ€” highest-intent ad format, people actively searching for what you sell.

Direct-response leads

Display Ads

Visual banner ads across 2M+ partner sites. Brand awareness, remarketing, contextual targeting.

Awareness + retargeting

Shopping Ads

Product listing ads with image, price, title directly in search results. Essential for eCommerce.

ROAS optimization

YouTube Ads

Video advertising on the world's second-largest search engine. Skippable, bumpers, Shorts, Demand Gen.

Video-driven awareness

Performance Max

Google's AI-driven campaign type covering all inventory. Asset strategy and audience signals matter more than bids.

All-channel reach

Remarketing

Re-engage past visitors with dynamic product ads and RLSA. Lowest-cost-highest-conversion segment.

Conversion recovery

Google Ads Audit

Wasted spend identification, Quality Score analysis, structural review, tracking gaps โ€” pays for itself in week one.

Waste elimination

Conversion Tracking Setup

GA4 goals, GTM tags, phone call tracking, form submission events โ€” the foundation every Google Ads account needs.

Measurement integrity

Landing Page Optimization

Ads are only as effective as the pages they send to. Message match, load speed, mobile UX, form optimization.

Higher conversion rate

Industries I Run Google Ads For

  • Healthcare & Medical โ€” clinics, hospitals, fertility centers, dental, cosmetic
  • Banking & Finance โ€” banks, mortgage brokers, insurance, remittance, investment advisory
  • Hospitality & Tourism โ€” hotels, resorts, tour operators, trekking companies
  • Real Estate โ€” developers, agencies, property marketplaces
  • Education โ€” colleges, training institutes, edtech, coaching centers
  • eCommerce โ€” D2C brands, fashion, beauty, electronics, home goods
  • Professional Services โ€” law firms, consultancies, accounting, B2B SaaS

My Google Ads Process

  1. Discovery call โ€” understanding your business goals, current state, competitive landscape
  2. Account audit โ€” identifying wasted spend, tracking gaps, structural issues, Quality Score problems
  3. Conversion tracking setup โ€” GA4 goals, GTM tags, Google Ads conversion actions, call tracking
  4. Keyword research and campaign architecture โ€” buyer intent mapped to campaign structure
  5. Ad copy and landing page alignment โ€” Quality Score optimization from day one
  6. Launch with manual CPC โ€” transition to smart bidding (Target CPA, Max Conversions) after data
  7. Weekly optimization โ€” search terms, negatives, bids, ad testing, audience adjustments
  8. Monthly reporting โ€” CPA, ROAS, conversion volume, revenue attribution, strategic recommendations

Google Ads Pricing in Nepal

Management fees typically start from NPR 10,000/month for simple Nepal campaigns and scale to NPR 50,000+/month for multi-region, multi-campaign accounts with significant ad spend. This is separate from your Google Ads budget. International clients are invoiced in USD, AUD, GBP, or CAD โ€” typically 40-60% lower than Western agency rates for equivalent service.

Testimonial

We hired Keshab to fix our Google Ads account that was wasting money on irrelevant clicks. Within 60 days, our cost per lead dropped by 35% and the quality of leads improved significantly. He set up proper conversion tracking that we never had before. Highly recommend for any Australian business looking for a skilled Google Ads specialist.

โ€” Sunny Thakuri, Director, Better Broking (Australia)

Frequently Asked Questions

How much does a Google Ads expert in Nepal cost? +
NPR 10,000-50,000/month management fee depending on account complexity, number of campaigns, and regions covered. This is separate from your ad budget. International pricing in USD/AUD available on request.
What Google Ads budget should I start with? +
Nepal campaigns: NPR 30,000-50,000/month minimum. International campaigns: USD/AUD 1,000-2,000/month. Below these levels, data collection is too slow for meaningful optimization.
How quickly will Google Ads generate results? +
Leads can arrive within the first week of a properly structured campaign. Performance improves continuously over 30-90 days as keywords, bids, ad copy, and landing pages are optimized based on real conversion data.
Can you fix my existing Google Ads account? +
Yes. Standalone Google Ads audits starting at NPR 25,000 identify wasted spend, structural issues, and tracking gaps. Most audits pay for themselves by finding budget waste in week one. Many clients start with an audit before moving to ongoing management.
Do you work with international clients? +
Yes. Active Google Ads accounts in Australia, USA, UK, Canada, and Dubai. Senior-level management at Nepal-based economics โ€” 40-60% below comparable Western agencies.
Do you manage Google Ads alongside SEO? +
Yes โ€” and I strongly recommend it. Google Ads data reveals which keywords convert, which informs SEO content strategy. SEO rankings reduce paid dependency over time. Running both together is significantly more effective than either alone.
What tools do you use? +
Google Ads UI, Google Ads Editor, Google Tag Manager, Google Analytics 4, Looker Studio, Optmyzr for automation, Supermetrics for reporting, CallRail for call tracking, Unbounce for landing pages.
Do you require long-term contracts? +
No. All Google Ads engagements are month-to-month. Results are my retention strategy โ€” if my work generates profit, you stay; if not, you leave.

Ready to Work With Nepal's Trusted Google Ads Expert?

Book a free 30-minute discovery call. We discuss your current Google Ads state, your business goals, and whether my approach is the right fit. No pitch. No obligation. Tailored proposal within 48 hours.

Book a Free Google Ads Audit โ†’