Who this is for
Clinics, polyclinics, hospitals, dental practices, diagnostic centres and fertility centres in Nepal, typically with a reception team already stretched by phone volume. This sits within marketing and business automation.
What gets automated
- Appointment reminders. A message the day before and a few hours before, on the channel the patient actually uses, which for most Nepali patients is WhatsApp rather than email. This single flow reduces no-shows more than anything else on this list.
- Enquiry routing and acknowledgement. Every web form, Facebook message and missed call acknowledged within seconds and routed to the right department, with a record created so nothing depends on someone remembering.
- Recall and follow-up. Post-procedure check-ins, annual screening reminders and medication follow-ups, scheduled at the clinical interval rather than when someone notices.
- Review requests. Sent after the visit, at the point the patient is most likely to respond, which is what builds the local search visibility the clinic depends on.
- Internal handoffs. Referrals between departments, report-ready notifications and pending-result chasing, tracked rather than verbal.
- Reporting. Appointments booked, attended and missed by source, so the marketing spend can be judged against attendance rather than enquiries.
Handling the data carefully
Patient information is the most sensitive data any of my clients hold. Automations are built so that clinical detail stays inside your own systems: a reminder says there is an appointment, not what it is for. Conversion events sent to ad platforms carry no condition or treatment information. Access is limited to the roles that need it, and retention is set deliberately rather than left indefinite. Where a workflow would touch clinical records, that needs your own compliance view before it is built.
What I see most often
- Reminders by email to patients who only use WhatsApp.
- Enquiries from Facebook messages left in an inbox nobody owns.
- No recall system, so an annual screening depends on the patient remembering.
- Treatment detail included in a reminder message that a family member may read.
- No record of missed appointments, so the pattern is invisible.
Full stack for this industry
Automation works best once the channels feeding it are in place. See SEO for Healthcare, Google Ads for Healthcare, Facebook and Instagram Ads for Healthcare, digital marketing for Healthcare, and the automation services behind this page: workflow automation and CRM setup and integration.